Getting your website online is only half the work. Many business owners suffer from a misguided expectation that their website will automatically start attracting visitors the moment it’s online. They believe that, since they’ve invested money to build a website, leads should naturally start flowing in.

It’s not that simple.

Getting your website online is only half the work. Many business owners suffer from a misguided expectation that their website will automatically start attracting visitors the moment it’s online. They believe that, since they’ve invested money to build a website, leads should naturally start flowing in.

It’s not that simple.

Many people think that having a website is only for eCommerce business owners who are selling products or services online. Often, these people are business owners themselves but of the brick-and-mortar variety. They don’t see the value in having a website and are happy to generate leads through word of mouth like they always have.

If you look at any small town, the vast majority of the plumbing and construction companies will have no web presence at all, and that’s because of this myth.

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